How to Rank Higher on Google Maps for Your Local Business

Why Your Business Is Not Showing on Google Maps (And How to Fix It)

One of the most common problems local businesses face is not appearing on Google Maps at all, or appearing so low that customers never find them.

Your profile is not fully optimised

An incomplete or poorly set up profile is one of the biggest reasons businesses fail to show.

Common issues:

• Missing categories

• No services added

• No service areas

• Outdated information

You chose the wrong category

Your primary category defines what searches you appear for. If it is wrong, Google cannot match your business to customer searches.

You have no reviews or activity

Google trusts active businesses. A profile with no reviews, photos or posts is treated as low authority.

Your business details are inconsistent online

If your name, address or phone number differs across directories, Google loses confidence in your listing.

Your competitors are better optimised

Even if your business is good, Google will show the most optimised profiles first. Visibility is competitive.

How to fix it

You need:

• A full Google Business Profile audit

• Correct categories

• Complete services and service areas

• Reviews strategy

• Active posting and photo uploads

• Accurate business data

How Local Heroes helps

Local Heroes fixes Google Business Profiles that are underperforming and improves visibility so your business appears higher on Google Maps and in local search results.